Why Direct Mail Is Still In Style

At Salesgenie, customers most often come to us for our accurate, up-to-date data. They don’t always realize that we offer additional services that can help provide their sales and marketing a real boost. In addition to our services like email marketing campaigns, data processing/hygiene, and online advertising, the experts at Salesgenie also offer direct mail services. Think direct mail won’t help to grow your business? Think again!

According to the Direct Mail Association, nearly two-thirds of all consumers bought something as a result of a direct mail piece. In fact, when individuals receive direct mail, 74% always or sometimes notice advertising while 51% of individuals prefer that companies use a combination of email and direct mail when communicating with them.

With stats like that, you don’t want to miss out on acquiring new customers with direct mail! The bottom line is that people are constantly inundated with offers, so it’s important to make contact with them in every way possible. That’s just one reason why direct mail is an excellent sales tool that shouldn’t be overlooked.

Contact the Salesgenie team to help you combine our creative marketing solutions with up-to-date data from our seven databases. We can help you to create a mailing list to send your direct mail piece to using our industry-leading data! Choose from a variety of demographic and firmographic information including age, gender, metro area, executive title, and more and discover the perfect customers. From there, let us create the perfect postcard, brochure, or letter for your audience. If you already have artwork you love, we can use that, too. Then, we’ll print, address, and send your campaign to your ideal audience.

Additionally we offer services including postal processing, merge/purge, and data append for your existing lists, which will not only save you money but also help you boost response rates. No matter what your direct mail needs are, the experts at Salesgenie can help.

Contact one of our Salesgenie representatives today at 866.660.3112 to learn more. You can also request free samples of our work