Marketing

TOFU stats
18 Must-Know Top of Funnel Marketing Statistics

Unlock the power of top of funnel content marketing! Discover 18 incredible top of funnel marketing statistics.

Read More

Upselling stats
19 Must-Know Upselling Statistics

Businesses that effectively implement upselling see a 20% increase in customer lifetime. Here are 19 Must-Know Upselling Statistics.

Read More

Marketing solutions
From Start to Send: Explore Marketing Solutions by Salesgenie

Salesgenie recently upgraded its audience-finding platform and we still offer the same helpful start to send marketing solutions to help you reach them.

Read More

Woman smiling
How to Use Emotional Marketing to Grow Your Business

Tapping into the emotions of your customers is a powerful and effective marketing strategy. Learn more about creating the perfect emotional marketing campaign.

Read More

CTV ad for coffee shop
What Is Connected TV Advertising for Small Businesses

The Connected TV landscape is still young so now is the time to get your foot in the door. Learn what is connected tv and how it helps you grow your business.

Read More

Marketing funnel - TOFU
What is Top of Funnel Marketing or TOFU

Top of Funnel marketing or TOFU takes place in the uppermost point of your marketing funnel. Learn more about how your business can grow with TOFU tactics.

Read More

Marketing funnel from top to bottom
How the Marketing Funnel Works From Top to Bottom

Having a robust pipeline of prospects at every stage of your marketing funnel is what helps your business grow. But what is a marketing funnel for business?

Read More

Measure marketing campaign success
11 Ways to Measure the Success of Your Marketing Campaigns

Salesgenie has broken down exactly how you can measure the success of your upcoming marketing campaigns in 11 steps. Make sure yours checks all the boxes!

Read More

Data Axle 50th Anniversary
Data Axle Turns 50: A History

Celebrate 50 years of data and marketing solutions from Data Axle and our complete suite of products, including Salesgenie.

Read More

Clean Up Your Customer Data Files in 5 Steps

Data hygiene means keeping your customer data file free of inaccurate or duplicate information and is key to business growth.

Read More

Salesgenie
Find, Acquire, & Connect with Salesgenie

Salesgenie is the proven way to find, acquire, and connect with leads. Learn about our complete suite of sales and marketing services.

Read More

Discover Roofing Leads with Data

If your roofing business is having a hard time finding new clients, consider leaning into the data you already collect on your customers.

Read More

The value of customer retention and 7 ways to increase yours

Customer retention can help increase your sales more quickly than marketing to obtain new customers. But why? And how can you do customer retention effectively?

Read More

Customer marketing analytics
An Introduction to Customer Marketing Analytics

Without customer marketing analytics you don’t truly know your best customers. And that could doom your sales in the long-term.

Read More

9 Ways to Earn Quick Wins in Sales

Quick wins offer excellent sales results with very minimal effort. Here are nine ways you can earn quick wins as a sales rep, no matter your experience level.

Read More

Generate leads fast
7 Ways to Generate Leads Fast

When it comes to growing your business, generating leads is key. Looking for a new way to bring potential customers through your doors? We’re offering seven.

Read More

Sales
What Are Sales? A Guide.

Whether you are new to business or new to sales, this blog answers popular questions like what are sales, what are sales representatives, and what are sales leads?

Read More

Blogging
The Ultimate Guide to Blogging

What is a blog? What is blogging? We explain this popular form of written content and how your small or medium-sized business can use it to attract new customers.

Read More