Blog

Touchpoints in marketing and how can they increase your sales

Touchpoints in marketing are necessary to close a deal and earn revenue. But what are they and how can your company utilize them to grow your bottom line?

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Sales development
5 Steps to Increase Revenue Through Sales Development

What are the five biggest opportunities for your sales team to develop their skills and become stronger representatives of your products and services? We cover them today.

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Sales pipeline
How to Build a Sales Pipeline with Templates and Metrics

Learn how to build a high-converting sales pipeline in 2026 with proven strategies, tools, and best practices for modern sales teams.

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Lead types
The Different Sales Lead Types and Why They Matter

Building an awareness of the different sales lead types will help you learn how to connect with each of them to make the most of your marketing efforts.

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Define sales leads
The Complete Guide to How to Define a Sales Lead

Understanding how to define a sales lead will go a long way to understanding how to build a strong marketing campaign, so you can turn leads into customers.

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Generate leads
Everything you need to know about how to generate leads

Knowing how to generate leads is critical for the success of any business. The right leads at the right time can help you grow your customer base and increase sales.

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Brand Awareness for small business
What is brand awareness for small business?

What is brand awareness? In marketing, it is a term that determines whether or not your company or brand can be recognized by its name alone.

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Small business marketing
Marketing Terms Every Small Business Should Know

In an effort to clear up some of the more widely used jargon, we pulled together a list of the more popular marketing terms just for you.

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Sales person
What is a sales process and why do you need one?

The right sales process can benefit an entire sales team ensuring customers receive a unified experience, no matter who they may connect with.

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Lead Generation: The Data-Driven Playbook for B2B Growth

Learn how to drive predictable B2B growth with a data-driven lead generation guide covering targeting, channels, and optimization.

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Small business marketing
What Is Business Marketing and Which Channels Matter?

Learn how B2B buyers decide and pick channels that fit your sales cycle, CAC, and timeline. Get practical tips to test, measure, and cut what doesn't work.

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Leads
What Is a Lead? A Complete SMB Guide to Types & Qualification

Learn what a lead is, key lead types, and how SMBs can qualify and score leads to boost conversions and streamline sales in 2025.

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A Letter From Our General Manager About COVID-19

Salesgenie is taking measures to keep our employees safe during the COVID-19 pandemic and ensure you have continued service as our customers.

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Data Axle Local Results in New Customers Online

Our new product, Data Axle Local Results, can help you get your business online, acquire new customers, and track results.

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300% More Women Have Leadership Jobs Than 10 Years Ago

Women with leadership jobs grew more than 300% in 10 years, according to Data Axle. Read more.

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Sales rep looking through binoculars for leads
Prospecting Strategies That Eliminate Wasted Outreach

Use fit, intent, and reachability signals to prioritize leads, choose the right prospecting plays, and cut wasted outreach. Practical metrics and data tips.

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Two men in business suits shaking hands.
Overcoming Sales Objections

Sales guru Jeff Beals offers his expert advice when faced with a customer who sales no to your sales pitch.

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Here's one of the easiest ways to improve your sales prospecting calls.
How to Find Sales Success in 2020

Sales guru Jeff Beals shares his smart sales tips so you can succeed in 2020. Check out his advice so you can hit the mark next year

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